Concept and purpose
What do you want to communicate and who is your target audience? It is crucial to know what it is you want to tell in your 3D animation. What problem are you solving, what technology do you want to make visible; what is it all about? We will ask you all about your product or service so we know exactly how it works and how best to visualize it. And no less important: who is the recipient? Once you have a clear picture of your target audience, we can work together to ensure that your animation is fully designed for this audience. This can be done through the visual design, but we also think along in, for example, the voice-over texts or graphics used. We can also advise you on how best to reach your target group.
Script and storyboard
How do you want your story to look? Maybe you haven't thought about it yet, maybe you have a very good idea of what the final product should look like. The next step is to create a script and storyboard. Don't worry, we'll make these for you too, with your input. So we will ask you to think about this. In a script and storyboard, we can record the storyline, characters, locations, camera and animation movements. This makes it clear to you, as well as to us and our colleagues, what needs to be done and what the final animation should look like.